Press Release writing
With our experience in the local, national and business media, we are perfectly placed to understand what goes into making a good, well conceived press release.
In today’s hectic and competitive world, journalists and editors are pressed for time like never before, and there is nothing more off putting than a press release delivered in the wrong format, one that is poorly written, or one that comes with sub standard photography. Do not rely on the journalist picking up the phone to seek clarification. He is just as likely to press the delete button, or consign you to the wastepaper basket.
The function of a press release is simple – to promote the subject in a compelling, straightforward and newsworthy style. But if you feel a little daunted about the task ahead, we are here to help. We can write the whole release for you, or just advise you the correct ‘hook’. And we can also circulate the release for you to all the right media outlets.
We can help with
- Writing
- Content
- Delivery
- Photography
- Press lists